“Showroom design should balance compelling visual presentations with responsible economics: chameleon-like environments which shift seamlessly from one market tot the next. With experience in product development and merchandising, I anticipate issues unique to these areas and respond with well-integrated showrooms designed to look beautiful and sell product.”
Creative Development
- Identify spirit of collection or brand, includes visual presentation (tear sheets, color palettes, materials, accessories, bedding)
- Collaborate with architects and engineers (New Ground Up Projects)
Merchandising and Design
- Merchandise existing product base on ROS, drop lists, promotions, or categories ROS evaluations
- Execute all plans: Construction, Electrical (outlet, telephone/data, lighting), casegoods and upholstery, architectural details, wall and flooring finish plans
Specifications and Shopping
- Specify all interior floor, wall finishes including decorative (faux, murals), and window treatments
- Specify any signage, graphics, POP graphics, DuraTrans, accessories, lighting, bedding, rugs, and art using client’s established vendor list
Project Management and Installation
- Review and manage project budget, submit info for P.O. Departments
- Provide on-site supervision to contractors, sub-contractors
- Coordinate outside vendors including be stylists, florists, janitorial services, and other deliveries
- Direct set-up crew in furniture placement, propping, art installation
Fees and Expenses
We offer many services, either a la carte or on-going. Contact us for more information. We will thoughtfully consider your needs and customize a proposal that works within your parameters and budget.
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SUSAN H. ELAM 608 SEVEN OAKS DRIVE GREENSBORO NORTH CAROLINA 27410 PHONE 336-880-5261 info@susanhelam.com
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